With the growing market demand for personal care products, the electric toothbrush industry is ushering in unprecedented development opportunities. For brand owners, entering this field can not only bring considerable profits, but also enhance the brand image. In this article, we will explain the five reasons for brands to enter the electric toothbrush industry in 2024. Rapidly growing market demand The electric toothbrush market has shown a rapid growth trend in recent years. According to data from market research institutions, the global electric toothbrush market is expected to reach a scale of more than US$10 billion in 2024. This growth trend is mainly driven by consumers' increased attention to oral health. Brands can seize this growth opportunity by entering the electric toothbrush market to expand their business and increase their revenue. Competitive advantages brought by technological innovation The electric toothbrush industry has frequent technological innovations, from smart sensors to personalized brushing modes, and technological advances provide brands with huge competitive advantages. In 2024, more and more electric toothbrushes will integrate advanced technologies such as smart connectivity and real-time data analysis, which will enable brands to launch more differentiated products to meet the personalized needs of consumers. By investing in R&D…
In recent years, with the development of technology, the functions of electric toothbrushes have become more and more abundant, ranging from simple brushing functions to complex intelligent analysis. For example, sonic technology (xx) can deeply clean the gaps between teeth. Bluetooth connection (xxx) can synchronize the toothbrush with the mobile phone APP to provide personalized brushing suggestions. So, in the face of these various functions, how should consumers choose? Are these functions really as effective as advertised? In-depth analysis: Practical comparison of different functions Sonic technology (xx): Sonic toothbrushes use high-frequency vibrations to push toothpaste foam deep into the gaps between teeth, which can theoretically achieve a more thorough cleaning effect. However, studies have shown that for most users, the cleaning effect of sonic technology and traditional electric toothbrushes is not significantly different. Sonic technology can only show its advantages when the gaps between teeth are large or periodontal health is poor. Bluetooth connection (xxx): The emergence of Bluetooth connection function has brought electric toothbrushes into the smart era. Through Bluetooth connection with mobile phone APP, users can monitor their brushing habits in real time and get feedback on data such as brushing time and intensity. Although this feature seems…
